“Through your time in business you accumulate a small number of trusted service providers whose expertise you value and whose integrity you trust. Jacqui is one of those. I’ve hired her at various organisations to help with data, CRM and direct marketing projects and she has been outstanding every time. She’s passionate about data driven marketing and using customer insight to generate enterprise value.
Jacqui is a real ideas person, too, and she always has a fresh take on how things might be done.
She has real mana in the industry, and comes with outstanding networks and experiences. I’ll be looking for another opportunity to get Jacqui in.”
Ben Rose, Head of Brand Experience, ASB Bank
“Jacqui is a truly inspiring mentor and friend whom I would do business with any day of the week”
Del Morgan-Coghlan
“We engaged Jacqui to develop a Retail Loyalty Strategy. I was very impressed, not only with the quality of her output , but also the way she engaged the wider business and drew on a broad base of experience in the area of Retail Loyalty programmes to tailor a solution that was the right fit for our business. Jacqui’s experience also showed through in her recommended phasing of the implementation. Well thought out and practical. I would be pleased to recommend Jacqui or act as a referee for her.”
Ben Harman, Retail Operations Manager, Bendon Australasia
“When I first started working with Jacqui 3 years ago, I was new to the New Zealand market having just arrived from London. Her local knowledge and experience proved invaluable. Jacqui has a strong strategic ability and is one of only a few practitioners in New Zealand who really understands direct response advertising, one-to-one and multi-channel marketing. Jacqui is a very hard working individual who has worked closely with me on a wide range of projects including research, planning, implementation and post campaign reporting. I would recommend Jacqui to anyone and would be happy to be contacted at any time to discuss”
Mike Larmer, Marketing Director, Mercury Energy New Zealand
“In this industry it is difficult to find people who have a mix of both strategy but also the detail to be able to implement programmes effectively. Lucky for me Jacqui brings both of these qualities to the table. A bonus is that she also has passion for what she does which ensures that an outstanding product is delivered.”
Jason Biggs, former CRM & online Specialist, Nestle NZ
“As a chairman of a Sydney based company I have known and worked with Jacqui Wilkinson for several years. She is a great team player and her easy style make her an asset to any project. She has the skills to develop creative strategic concepts plus building lasting relationships with clients. I have always enjoyed working with her and have no hesitation in recommending her to any company looking for a bright, creative and intelligent woman.”
Greg Low, Chairman, R2L, Sydney
“With contracting in particular, you are looking for someone who ‘gets it’. What’s more, they need to quickly form relationships, understand the product situation, pick up your own systems quickly, and of course, you need to be able to trust them to make things happen and have a total focus on quality. Jacqui ticks all these boxes. She is a great asset. Jacqui has a strong grasp of strategy, as well as the mechanics of direct marketing, and therefore has been able to run some significant projects for us despite not having extensive knowledge of the specific client. Jacqui has made a difference every time she has worked with us. I would recommend Jacqui to anyone.”
Ben Goodale, Managing Director, justONE, Auckland
“I would like to take this opportunity, on behalf of my senior management colleagues, to thank you for your support in helping American Express deliver results that lay a strong foundation for continued success. Our team has worked diligently to raise American Express’ brand profile in New Zealand producing outstanding results through well-targeted business initiatives that have now being replicated in other countries. I note that many of these achievements would not have been possible without the engagement of business partners such as yourself.”
Atul Mathur, Vice President & Country Manager, American Express, Singapore
“Jacqui has always shown a passion for her work and for the needs of her customers. Her notable attributes in the early stages of our working relationship were the desire to listen to our needs and direction, and then ensure these needs were rapidly addressed. Jacqui is a thorough and committed professional with an instinct for great communications solutions to client’s marketing issues. She is a confident and convincing presenter of her ideas both one-on-one and public situations. She has contributed significantly to creative development, strategic media scheduling, customer research and overall client servicing”
Bruce Waldin, former Marketing Director, World Vision New Zealand
“In the years I’ve known her, Jacqui has demonstrated excellent strategic ability which was demonstrated with the American Express Platinum card launch and the Nestle CRM programme. At the time, we were under significant pressure and under resourced, and her ability to just get on with it and make it happen was outstanding. She works very hard, has excellent understanding of direct marketing and shows good attention to detail. Faced with challenges, she manages to focus and do what is required to get through and deliver for the client. Jacqui thinks from an integrated perspective and challenges which channel is appropriate depending on the job.”
Fleur Marks, Business Manager, Singleton OgilvyOne, Sydney
“Jacqui is a highly professional, very capable relationship marketing specialist. From the very first time she walked into our office it was clear she was a very confident, vivacious and passionate individual. About everything she did. She was so competent that in a very short period she handled a wide portfolio of clients ranging from Financial to Pharmaceutical to automotive. I had the good fortune of working very closely with Jacqui and was able to asses not only her strategic ability but her project management capability and her attention to detail skills.
Jacqui is a highly and knowledgeable marketing professional. I have no hesitation in recommending her highly. I know she will deliver.”
Trevor Moodie, Director, Big Wave Consulting
“Jacqui has made a significant contribution to our Agency in servicing clients, providing Strategic Direction and enhancing our understanding of Production. Direct Response is a very tangible style of advertising with results very high on client’s agendas. This puts the Agency and Client Service person very much in the hot seat, requiring rapid responses to all advertising ideas as well as good understanding of strategic decision making. In addition to this, Jacqui was involved in two significant pitches, both of which were won against much larger Agencies. Her primary involvement was in sourcing research, developing strategy and then presenting these in a pitch environment. It’s to her credit that many of her ideas were used in both pitches and that she was able to present these successfully contributing to a positive result”
Adam Butler, former Executive Director, PI Communications Group